The Goss Agency

Design Director

Strategically positioned to be one of the largest Native American Marketing firms, this experience presents the unique challenge of driving tourism to native cultures. The agency has received many awards as a result of the current national and international advertising and marketing campaigns.

As a member of the marketing team, I assist in the strategic planning, creative direction and implementation of all client projects. These projects include the integration of multiple mediums including print ads, web design and social marketing.

Financial Independence Group

Marketing Media Specialist

As a member of the marketing team, this position reported directly to the company's CMO and COO for all company communications, both digital and print. This includes weekly email marketing, national magazine advertisements, company publications as well as inter-company communications.

Additional services offered by the marketing team include branding and design services for company clients. This includes designing logos, company communications, publications and advertisements.

This position has given me the experience of a high-volume, deadline driven environment at a top 5 company in the financial industry. Effective messaging through quality design has resulted in exponential company growth and an increase in overall revenues.

Punchmark

Marketing Director

Throughout the development of the Punchmark Company, I worked closely with both business partners to create a unique brand and business strategy that represented the values and beliefs of the organization.

As the Director of Marketing, I was able to utilize my knowledge and experience of management and supervision to help generate great work for our clients. The responsibilities of this position included managing team members, overseeing projects from concept to completion, and working directly with company clients.

Since the launching of the company website, punchmark.com, the company has seen extensive growth. While working in the jewelry marketing industry, the company created a niche where it continues to increase market share and has worked with some of the industries largest companies.

The company continues to reach its goal of creating fresh ideas in a highly competitive environment. With a network of individuals whose talents and skills come from many different backgrounds working as a team, Punchmark is continually able to provide a new and exciting experience with each project.

Urban Architectural Group

Director of Art and Marketing

The experience gained from this position has allowed me to expand my knowledge of marketing and design into the field of architecture by assisting project managers through each stage of the design process from concept to completion. These tasks often included consulting project managers, and the clients themselves, discussing building materials, colors and desired markets.

As the administrator of the company’s re-branding and repositioning efforts, I was challenged to educate team members and company leaders about specific marketing strategies associated within the architectural field. Furthering the company’s expansion, I was asked to develop the design and marketing department from the ground-up, including purchasing computer programs and hardware as well as, devising company forms and processes.

The department’s main function was to assist clients with the creation of promotional materials and marketing initiatives to attract prospective buyers and increase brand awareness. Projects included logo design, direct-mail marketing, building renderings and floorplan layouts.

Exhale Design Group

Founder, Creative Director

The purpose in creating this company was to fulfill a need for design in the small business world by creating a viable network between talented designers and local business owners. As an entrepreneur, I have been able to learn and appreciate the challenging processes of starting and running a business, managing accounts and creating new business opportunities

Incredible Graphics

Graphic Designer

Originally hired as an intern, I was brought on the team to participate in all company operations. This allowed me to successfully direct and manage company accounts, lead client meetings and create an organized process to increase job-flow productivity.

Wegmans Food Markets

Graphic Designer, Customer Service

As an employee of Wegmans Food Markets, I gained the experience of educating and training employees, managing staff, and overseeing department inventory and ordering processes. Additionally, as a member of the corporate design team, I had the opportunity to work on several company-wide projects including: icons for computer programs, store directory layouts, program booklets and product labels.

Rochester Institute of Technology

BFA, GRAPHIC DESIGN AND MARKETING

The experience gained from this position has allowed me to expand my knowledge of marketing and design into the field of architecture by assisting project managers through each stage of the design process from concept to completion. These tasks often included consulting project managers, and the clients themselves, discussing building materials, colors and desired markets.

As the administrator of the company’s re-branding and repositioning efforts, I was approached with the challenge of educating team members and company leaders of specific marketing strategies associated within the architectural field. As the company expanded into the graphic design and advertising markets, I was asked to develop the department from the ground-up, including purchasing computer programs and hardware, devising company forms and processes, as well as, creating promotional materials to target current and prospective clients and increase brand awareness.

SUNY Fredonia

TRANSFERRED

The experience gained from this position has allowed me to expand my knowledge of marketing and design into the field of architecture by assisting project managers through each stage of the design process from concept to completion. These tasks often included consulting project managers, and the clients themselves, discussing building materials, colors and desired markets.

As the administrator of the company’s re-branding and repositioning efforts, I was approached with the challenge of educating team members and company leaders of specific marketing strategies associated within the architectural field. As the company expanded into the graphic design and advertising markets, I was asked to develop the department from the ground-up, including purchasing computer programs and hardware, devising company forms and processes, as well as, creating promotional materials to target current and prospective clients and increase brand awareness.

Monroe Community College

AS, COMMUNICATIONS AND MEDIA ARTS

The experience gained from this position has allowed me to expand my knowledge of marketing and design into the field of architecture by assisting project managers through each stage of the design process from concept to completion. These tasks often included consulting project managers, and the clients themselves, discussing building materials, colors and desired markets.

As the administrator of the company’s re-branding and repositioning efforts, I was approached with the challenge of educating team members and company leaders of specific marketing strategies associated within the architectural field. As the company expanded into the graphic design and advertising markets, I was asked to develop the department from the ground-up, including purchasing computer programs and hardware, devising company forms and processes, as well as, creating promotional materials to target current and prospective clients and increase brand awareness.

Freelance

Brand Consultant, Graphic Designer

With my experience as a freelance graphic designer, I have learned how to establish and maintain positive customer relationships with clients while providing design services in an organized and timely manner.

As a brand consultant, I have been asked to work on a wide-range of projects for local, national and global brands in all forms of communication. These projects have included strategic planning, product conception, webpage building and layout, as well as various forms of print.

Throughout these tasks I have experienced many different creative processes, and performed in various roles including – Consultant, Lead Designer and Project Manager for leading companies including Addison Whitney, Brinkley Design and GGMD.

[ Experience ] [ Education ] [ Freelance ]
[ Copyright © 2010 // Justin Giardina // All Rights Reserved ]
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